“Who exactly seeks out a coach? Winners who want more out of life.”

― Chicago Tribune


Coaching might be appropriate for:

  1. Senior managers who are unlikely to benefit from conventional training courses.
  2. Managers who need the space to develop or improve new or existing skills.
  3. Those on a ‘fast track’ career programme.
  4. Staff who need to focus more on their career paths.
  5. Managers who have reached a career plateau and want to progress, but don’t know how to.
  6. Anybody developing a new career.
  7. Staff or managers who want to change career direction.
  8. Employees returning to work after a career break.
  9. Staff wanting to improve their skills and abilities.
  10. Individuals who respond better to alternative learning methods.
  11. Mentors and coaches themselves.
  12. Staff or managers working through difficult issues.

Source: Chartered Institute of Management Accountants (CIMA)

“Many of the World’s most admired corporations, from GE to Goldman Sachs, invest in coaching. Annual spending on coaching in the US is estimated at roughly $1 Billion Dollars.”

― Harvard Business Review